Recent research has confirmed what we instinctively have always believed to be true. Men and women use communication differently. Yes, the language may be the same, but the intent of the communication is dramatically different. If you do not understand that difference, then you are forever doomed to scratch your head in bewilderment when interacting […]
First Impressions In 1/10th Of A Second!
In an article titled, “First Impressions” in the July edition of Psychological Science Magazine, Princeton psychologist, Janine Willis, and Alexander Todorov reveal through a series of experiments, that it takes just a tenth of a second to form an impression of a stranger from their face. Longer exposure does not significantly alter those first impressions. If that 1/10 of […]
Do You Know Your Three Types Of Clients?
There are three distinct types of clients that come to every jewelry store across the country. We may know them instinctively but probably haven’t given much thought as to how to maximize their individual opportunities. Dr. Paul Wang of Northwestern University is widely known for his identification of the three main business consumers. Do […]
