Why is it that the sales professionals on your floor can talk to each other for hours on end, but if you ask them to call their clients, they immediately have nothing to say? The phenomenon is what I call “situational confidence”. In other words, they are confident in front of the client, but once […]
Trial Closing Statements You Should Be Asking Now!
Recently I have been getting several requests for “can’t miss” closing techniques. My answer is always the same, “Before you fine-tune your closing techniques, there are trial closing statements you should be asking now!” Granted, you have to ask for the sale in some form or another but often overlooked in the discussion of closing techniques, […]
Creating The Right Jewelry Selling Environment
Jewelry store owners go to great lengths to architecturally design their stores to provide the right selling environment. Yet for all of their efforts, it is the sales professional behind the counter that has the greatest impact on the selling environment. This is still very much a one-on -one relationship based industry Jewelry does not sell […]