Mentally breaking out of a sales slump can be a daunting task for even the most experienced of jewelry sales professionals. When faced with the recent studies that show over 90% of a sales slump is mental it is easy to throw your hands up in the air in frustration. You are the captain of your […]
Manager’s Role In A Sales Slump
What is the manager’s role in a sales slump of one of their jewelry sales professionals? Studies have shown that a sales slump is 90% mental which clearly rests it on the shoulders of the sales associate. Does that mean that our store managers should just sit on the sideline and wait it out? Certainly not! […]
What A Blog Does For Your Jewelry Store
What a blog does for your jewelry store is significant to the overall client experience. Unlike any other form of media distribution, blogging provides an avenue for dialogue. Historically jewelry store advertisements were a series of one-way communications done through colorful, sanitized ads. Blogging breaks new ground with the ability of our clients to interact with […]