Pinterest is tailor-made for jewelry stores because the format is image-based. What is more captivating than the latest in fashion jewelry on a beautiful model? Remember all of those newspaper and magazine ads you have run over the years featuring jewelry? Nothing has really changed. Women still love to look at the latest, hottest jewelry […]
Why Facebook’s EdgeRank Is Important To Jewelers
Facebook’s EdgeRank is one of the most important algorithms in marketing for jewelers. Despite this, very few independent jewelers have heard of it and fewer still can claim that they fully understand it. Before you can understand EdgeRank you first have to have an insight into how much information Facebook has to handle. Since […]
2012 Social Media Consultant Costs For Jewelry Store Owners
As more and more independent jewelers begin to understand the importance of social media to their business, the obvious question comes up: “What does it cost to hire a Social Media consultant in 2012?” As is the case with most questions of cost, there are many parameters that come into play. Obviously several factors have […]