What a blog does for your jewelry store is significant to the overall client experience. Unlike any other form of media distribution, blogging provides an avenue for dialogue. Historically jewelry store advertisements were a series of one-way communications done through colorful, sanitized ads. Blogging breaks new ground with the ability of our clients to interact with […]

The advantages for jewelry stores to blog are numerous and far-reaching. With the recent changes in social media distribution, the question of whether to blog or not is no longer optional for independent jewelry stores. You cannot afford to close your eyes to blogs because they are simply the most explosive outbreak in the information […]

WordPress is a free, easy, flexible platform that allows your jewelry business to have an online blogging presence. Most independent jewelers realize that they need an online vehicle to reach their clients. The question quickly comes down to which program to use?   I have tried Blogger, Drupal, Joomla, and WordPress. In terms of cost, […]