Setting up a social media campaign for a jeweler in today’s world can seem like a daunting task. Where do you start? What is the first step in developing a comprehensive social media campaign? There seems to be no end to the platforms available, so much so, that many independent jewelers, unfortunately, are just sitting on the […]
2012 Social Media Consultant Costs For Jewelry Store Owners
As more and more independent jewelers begin to understand the importance of social media to their business, the obvious question comes up: “What does it cost to hire a Social Media consultant in 2012?” As is the case with most questions of cost, there are many parameters that come into play. Obviously several factors have […]
Six Social Media Goals For Your Jewelry Store
Does your jewelry store have a list of predetermined goals for your social media campaign? If you are like the majority of jewelry stores that we surveyed online recently, you have tried Facebook and perhaps Twitter but have long since abandoned it. At its core, social media is a way to have leveraged conversations with your clients. […]