There are laws that govern the known universe. The science-based law of gravity, for instance, is one of them. It is not just a good idea, its the law. The “Golden Law of Special Events” is another example of a law. This one is similar in many respects to gravity. Many of us […]
Pre-Launch New Jewelry Line Ideas
We do not plan to fail, we just fail to plan. That is one of my core mantra quotes. It is spot-on in many situations in life, especially in launching a new product line. For the sake of discussion, we will assume you have done the demographic research, the client surveys, and all of the […]
Really? That Is Why You Bought That Jewelry Product Line?
Why do jewelers buy certain jewelry product lines? Over the years I have heard many different explanations as to why the jewelry store owners invested their hard-earned cash into new lines. I wanted to share some of my all-time favorites with you. “Mrs. Smith is one of our best clients and she has been […]