Four Grainer

Jewelry Industry Management Consulting Firm

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Jewelry Industry Management Consulting Firm

“A Reason To Chant” – Jewelry Trade Edition

Written by jewelers, for jewelers. Tested in a jewelry store for two years. Documented results

This book is a step by step guide of how to take control of your jewelry marketing to earn trust, devotion, and traffic to your brand forever.

It’s not a book of esoteric marketing theories, highbrow advertising musings, or fancy charts in multiple colors.

It’s written so you can hand this book to your summer intern in the morning and by that afternoon they’ve read it, have a clear understanding of the program, and know how to get it setup and running.

You Only Pay For Clear, Measurable Results!

This book delivers the proven results of the Four Grainer “Actively Involved Marketing” (A.I.M.) program in the following areas:

  • First and foremost, this program drives traffic to your brick and mortar store.
  • It brings in people who’ve never visited your store.
  • Compels former clients and your current customer base to revisit your store.
  • Grants you complete control over every aspect of this marketing program.
  • Ensures that costs, results, and profit are 100% measurable.
  • Delivers your brand message to the community the right way.
  • Provides the name, address, telephone number and email address of everyone this program brings to your store.
  • Creates content that engages and grows your social media platforms organically.
  • Costs less than $20 to set up and only pennies every year to maintain.
  • Gives the local community a real reason to chant your business’s name!

The results I’m going to share are the culmination of two years of actually running the Four Grainer program in a brick and mortar jewelry store.

We’ve witnessed first-hand increased profitability, seen how it’s transformed the client’s image of the store, seen authentic one-on-one bonds created and seen how it’s positively impacted every aspect of our marketing.

These proven results will work in ANY business wishing to increase the number of clients walking through the door.

Accounting firms, car dealerships, dentists, law firms, jewelry stores, restaurants—any business, no matter how large or small—can benefit from using these proven strategies.

Enjoy!

Purchase “A REASON TO CHANT”  – Jewelry Trade Edition from Amazon today!

 

The audiobook is available from Audible!

 

FREE CHAPTERS! – Chill out with two free chapters of our new book, “A REASON TO CHANT” – Jewelry Trade Edition before you buy it.

 

Upcoming In The “CHANT FOR BUSINESS” Three Book Marketing Series

Soon To Be Released – Click on the cover to be notified.

 

Soon To Be Released – Click on the cover to be notified.

 

All Of Our Episodes

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  • Elle HIll - Founder and CEO of Hill & Co
  • #Lend Your Voice to the WJA
  • Dr. April Hayward - Diamond Producers Association Total Clarity Report
  • Atlanta Jewelry Show - Live Spring 2019
  • Georgia Jewelers Association Convention - Recorded Live
  • Jewelers Vigilance Committee - U.S. State Department Gets Tough On Sourcing
  • Liz Stamm - Director of Business Development for Virtual Diamond Boutique
  • Shane O'Neill - Vice President of Fruchtman Marketing
  • Ben Janowski - Janos Consultants, Pt 2
  • Ben Janowski - Founder of Janos Consulting
  • Yancy Weinrich - Senior Vice President of Reed Exhibitions
  • Mark Hanna - CMO Richline Group
  • Susan Wheeler - Jewelry Designer & Founder of the Chicago Jewelry Conference
  • Monica Stephenson - President of Anza Gems & iDazzle
  • Toby Pomeroy - Mercury-Free Mining Challenge
  • Avi Krawitz - Senior Analyst & News Editor, Rapaport Group
  • Jewelers Vigilance Committee - 2018 FTC Jewelry Guides
  • A.J. Tosyali - President of Benchmark Wedding Rings
  • David Bonaparte - President of Jewelers of America
  • Drew Lawsky - Show Director of Emerald Expositions Jewelry Group
  • Edahn Golan - Diamond Research, Analysis & Data
  • Brandee Dallow - President Fine Girl Luxury Brand Building & Communication
  • Kate Peterson - Performance Concepts Inc
  • Peter Smith - President of VIBHOR & Author of "Hiring Squirrels"
  • Marion Fasel - Founder of The Adventurine Magazine
  • Sally Morrison - 2018 GEM Award for Lifetime Achievement
  • Danielle Miele - Gem Gossip
  • Becky Stone - Diamonds in the Library
  • Aleah Arundale - Jewelers Helping Jewelers Facebook Group
  • Tiffany Stevens - CEO of Jewelers Vigilance Committee
  • Beth Bernstein - Bejeweled Magazine & Plan B Consulting
  • Brother Wolf Jewelry
  • Anish Desai - Star Gems & Custom Studio
  • Andie Weinman - CEO of Preferred Jewelers International
  • Brian Watkins - CEO of Ritani
  • Jimmy DeGroot - The Jewelry Marketing Guy & Jewelry Store Training
  • Embee Diamond Technologies - Sirius Star The World’s Brightest Diamond
  • Laura Stanley - Cutting The Esperanza Diamond At Stanley Jewelers Gemologist
  • Mike Botha - Cutting The Esperanza Diamond – Embee Diamond Technologies
  • Diane Robinson - Rough To Runway Huntress Jewelry Designer
  • Todd Reed - Raw Elegance Jewelry Designer
  • Pamela Froman - Get Crushed Jewelry Designer
  • Ron LeBlanc - The Gem Hunter Chronicles of Tanzania
  • Victoria Gomelsky - Editor-In-Chief of JCK Magazine
  • Linda Carlson - Author of “Advertising with Small Budgets for Big Results”
  • Matthew Perosi - CEO of Jewelers Website Advisory Group & Sapphire Collaborative
  • Ron LeBlanc of “Gem Hunt” on the Travel Channel Network
  • Marty Hurwitz - CEO of MVI Marketing
  • Live From JCK Talks 2015 Education Day
  • Trace Shelton - INDESIGN Magazine Editor-In-Chief
  • Peg Fitzpatrick - “The Art of Social Media: Power Tips for Power Users”
  • Jon Parker - DJP Executive Jewelry Search Consultant
  • Barbara Palumbo - Gumuchian Jewelry and Adornmentality.com Blog
  • Bryan Eisenberg - “Waiting for Your Cat to Bark? Persuading Customers When They Ignore Marketing”
  • Bryan Eisenberg - IdealSpot.com, “Buyer Legends. The Executive’s Storytelling Guide”
  • Paco Underhill - “What Women Want. The Science of Female Shopping”
  • Live from the JA New York Summer show
  • Rob Bates - Senior Editor of JCK Magazine
  • Laura Stanley of Stanley Jewelers Gemologist - AGS International Guild, Women’s Jewelry Assoc, & Jewelers for Children Charity
  • Chuck Goedtke - President of Swiss Brands, Inc - Internet Discounting & Do You Really Need To Carry Watches?
  • Matthew Tratner - Director of Membership and Sales for Jewelers of America
  • Michelle Graff of National Jeweler - Brands vs Non Brands, Jewelry With A Cause, & 10x Blog
  • Matt Stuller - Legendary C.E.O. of Stuller Inc
  • Interview with Doug Meadows of David Douglas Jewelers
  • Launching “Inside the Jewelry Trade” Online Radio Show

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