Most store owners are better at telling you to be a great leader, rather than showing you how to be a great leader. What are the key characteristics of being a better leader? In 2009, the search engine giant Google did a study to rank what eight traits their employees thought made a good team […]
Archives for October 2011
Diamond Line Drawing
Surprising how many requests we get for information on how to do a diamond line drawing. The connection is easy to make given the title, “Four Grainer”, and the articles written about the jewelry trade. The truth of the matter is that there is a great site out there that provides instruction on how to […]
Clients Hear What They See
Every day clients walk into your jewelry store and hear what they see. In an age of high tech communication and sophisticated media distribution, our clients are bombarded with a skillful ad program to shape their impression of our team and our jewelry store. Perhaps it is human nature, or more likely, the torrential […]